West Ham Ladies’ match against C&K Basildon last month was their first ever game to attract an external sponsor.
Blowing Bubbles caught up with Frances Coulson, senior partner at London and Essex-based law firm Moon Beever, after the game and asked what encouraged Moon Beever to support the event?
‘It’s an exciting time for women’s football after the national team’s performance in Canada this summer,’ said Frances. ‘As the mother of three daughters, it’s been great to see the profile of women’s football rise steadily.
‘If, as a firm, we can do our bit to support teams at a local level, then that helps the game as a whole.’
Moon Beever also sponsors Chelmsford Ladies rugby team, she added. It’s part of its support for women’s sport local to the firm’s offices in Braintree and central London.
Frances continued: ‘For fans, loyalty to their team is such an important part of the game. And for us, loyalty played its part too.
‘Co-Chairman Stephen Hunt is a long-standing client and friend of our firm so we were pleased to help him as he creates a stable financial environment to allow the club to move forward to compete at a higher level.
‘To do this, he needs the support of the fan base, but also support from local businesses.
‘Our thanks to the team and all the supporters for making us so welcome on the night. We were pleased to lead the way in sponsoring the game and hope it prompts other local businesses to get behind the team’
Moon Beever undertakes work across areas including family, employment, wills and probate as well as debt collection, insolvency and commercial litigation. For more information give Moon Beever a call on 0207 400 7770 or visit moonbeever.com.
West Ham Ladies
The latest news, views and opinion from West Ham United Ladies by Blowing Bubbles editor David Blackmore.